HelloSociety Blog

Pinterest For Business

Kerry O'Donoghue

December 19, 2014

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The holiday season is already underway and there are many traditions we have to uphold before the end of the year!  It is time to take your picture with Santa Claus, see a holiday inspired show, or take a walk to admire the lights and decorations in your neighborhood.  These traditions you do with your friends and family are what makes the holidays so memorable.  This winter holiday season should not be any different!  Make sure to complete a few of our Top 5 holiday traditions before the New Year.

 

1. Cut Your Own Tree

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Posted In - Top 5 Pinterest pins of the week

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Zoe Waldron

December 17, 2014

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♪ ♫ “Things to share… are you pinning? On the page, pins are glistening… A beautiful ‘site, we’re pinning tonight. Pinning in a winter wonderland.” ♪ ♫

Check out these 50+ great, festive boards from some of our HelloSociety Pinterest influencers covering winter inspiration, holiday recipes, NYE ideas, and more!

1. Bright.Bazaar / — Happy.Holidays
2. Mai Spy — Holidays
3. Theresa L — Joyeux Noël
4. Patrick Welker — Holidays
5. Sarah Kieffer | Vanilla Bean — | holiday baking guide |
6. Erin Freedman – Holidays at Home
7. Kristen Gage — Holidays
8. Erin Dollar – Winter Holidays
9. Keegan Adriance – The Holidays
10. Celina Bailey — Holiday…
11. Cristina Ramirez — Holidays + Celebrations
12. Beth Kirby {local milk} — w i n t e r
13. Erin Freedman — Winter Holiday Party
14. Lauren Rabadi — Winter Wonderland
15. Holly Ledingham — Dessert Delights
16. Brittany Cozzens — Holiday and all that is Festive
17. Rachel Follett (Lovely Clusters) — Winter
18. Sweet Vanilla Bean — Christmas/Winter/New Years
19. Jen Goemans — holidays & winter

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Posted In - HelloSociety - Behind the scenes, Influencer Marketing, Marketing example, Pinterest news

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Zoe Waldron

December 15, 2014

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Meet Pinterest influencer Marla Meridith from Telluride, Colorado, “a dreamy historic mining town with sweeping views & the best skiing in the world!” She’s the founder of Family Fresh Cooking, a cooking blog that was a finalist in SAVEUR magazine’s Best of Blogs 2013. She lives with her husband Ross and two kids Leela (11) and Lucas (8). They also have a new addition to the family named Moose, a 1-year-old hound dog and pointer mix that they rescued last September. “The love of my life, all of them!”

When Marla’s not pinning or working, she can be found skiing, hiking, fishing, hunting, or taking photographs! She also loves dreaming up new and creative recipes in the kitchen. Marla’s passion for cooking, skiing, food styling, photography, blogging, fashion, and the outdoors has earned her over 610k Pinterest followers!

When did you start using Pinterest and what inspired you to make an account?

I started using Pinterest about about 2 years ago. I kept hearing all the buzz about how fun it is over there. I had to take the plunge, I’m forever glad I did!

Why do you like Pinterest?

I LOVE Pinterest for both creative reasons and for business. A great deal of clients hire me for social media and photography projects through there. It’s a great way for me to build my brand as a blogger and as a photographer. Pinterest is also my favorite way to look up new recipes, style, design, travel, fashions, and creative projects. It’s the ultimate creative channel for me! (more…)

Posted In - HelloInterviews

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Kerry O'Donoghue

December 12, 2014

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Enjoy the holiday season with a craft you can use time and time again!  Get to work on completing a DIY wreath your family will love.  Construct your winter holiday wreath with your favorite tree leaves, ornaments, ribbons, and lights!  It is time to upgrade your winter holiday home décor with a new craft that is bound to spread holiday cheer.  Unveil your special wreath design this holiday season!  Get crafty with our Top 5 winter styled wreaths!

 

1. Wreath Crafting Essentials

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Zoe Waldron

December 10, 2014

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After discovering that there are more than 604 million holiday Pins on Pinterest, we were reminded of how important it is for brands to stand out during the holidays on Pinterest. To do so, we recommend that every brand have a holiday-focused Pinterest board mixing in inspirational content with promotional Pins.

Below I’ve found 10 examples of unique holiday boards from a variety of brands. From news aggregators and sports teams to women’s clothing companies, coffee shops, and craft stores, every brand should be Pinning their way to a successful holiday season!

Huffington Post — Holiday Cheer

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Posted In - Marketing example, Pinterest tips

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Zoe Waldron

December 8, 2014

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Meet Christa Morin from Nashville, Tennessee! She’s a personal stylist, image consultant, and the owner of Refined Style, which focuses on closet organization and helping clients define their style. She has two Yorkies, Belle and Chewy, “the cutest babies you’ll ever meet in your life… for real.” She’s also an only child originally from small town Parker, Colorado.

When Christa’s not pinning or working, she enjoys spending her down time checking out local businesses. “Being a small business owner myself, I am huge advocate for supporting them.” She also has a lot of friends in the music business and loves supporting them and watching them perform. “The talent out here in Nashville is unreal.” Christa’s passion for style, beauty, home organization, DIY, and interior design has earned her over 273k Pinterest followers!

When did you start using Pinterest and what inspired you to make an account?

In all honesty, I joined Pinterest on a whim. A friend of mine convinced me to join and I became hooked. They say Pinterest is like fantasy football for women, and I could not agree more! In the beginning I was not a regular on the site because my first impression was that it was all about sharing recipes, and I am not much of a chef, but once I realized the style and fashion aspects of Pinterest I was an instant fan. After discovering the DIY realm of the site, I was completely sold!

Why do you like Pinterest? (more…)

Posted In - HelloInterviews

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Kerry O'Donoghue

December 5, 2014

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As you are bombarded by rain and snow this winter, the desire to do pretty much anything is rather slim. The pitter-patter on your window can leave you feeling gloomy, without the will to do much on a rainy day.  Lucky for us, a rainy day can be a godsend; a day that makes us slow down.  We pick up on activities we’ve neglected for some time.  Whether you like to do a little or a lot on a rainy day, check our Top 5 Pins for our favorite activities to raise your spirits!

 

1. Cozy Up with Your Computer

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Posted In - Top 5 Pinterest pins of the week, Uncategorized

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Zoe Waldron

December 3, 2014

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What Pinterest-related goals did you accomplish in 2014? A certain number of followers? Increased average engagement? A regular pinning routine? Higher traffic from Pinterest? Implementing Rich Pins? Optimizing your website for Pinterest?

If you didn’t have specific goals set for 2014 for your Pinterest account and overall strategy, it’d be a smart idea to do that this year. If you did set goals last year – great! Did you reach any or all of your goals? This year, go off of your improvement from last year. Aim to increase your engagement and following by about 200-300%, unless you’re a brand new account – then you can obviously set the bar higher. The following guide shares tips on setting your goals for Pinterest for 2015 and how you can easily reach (or surpass!) them.

Start with focusing on your #1 goal for 2015. Do you care most about reaching a certain number of followers, increasing overall engagement, increasing sales, or getting more website traffic? Choose one and follow those steps first. Make sure you’re regularly tracking your engagement, following, traffic, and sales to keep tabs on your improvement. Start with checking out your Pinterest Analytics or even just use a spreadsheet to log your following weekly if that’s your main focus. (more…)

Posted In - Marketing example, Pinterest news, Pinterest tips

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Zoe Waldron

December 1, 2014

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Meet HelloSociety Pinterest influencer Aimée Boumiea from Chestertown, Maryland! Aimée lives with her husband Michael and their two dogs, Chestnut and Quincy. She’s an art teacher at three elementary schools in her area and she teaches over 600 students every week from Pre-K through 5th grade.

Aimée’s also a special events sign language interpreter for Washington College, where she graduated in 2007 with her bachelor’s degree in art, creative writing, and a certificate in education. She’s currently attending Towson University for a master’s degree in art education and will graduate this December. “The most exciting news is my husband and I are expecting our first baby in March 2015. We can’t wait to be parents!”

When she’s not working or pinning Aimée can be found traveling, taking photos, and scouting antique shops. At home she likes to cook and volunteers for various organizations around Maryland throughout the year. Aimée’s passion for travel, art, education, and the outdoors has earned her over 133k Pinterest followers!!

When did you start using Pinterest and what inspired you to make an account?

I believe I started using Pinterest in 2011. I discovered it through a friend and instantly loved the idea of sharing visual images with people all over the world and collecting them on boards. I like the fact that these can be compiled digitally. I no longer have tons of magazine clippings around the house! (more…)

Posted In - HelloInterviews

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Kerry O'Donoghue

November 28, 2014

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Don’t just reheat, reinvent your leftovers! As much as we love our Thanksgiving meal, sometimes the same-old dish can leave us feeling a little underwhelmed. After you’ve recovered from last night’s food coma, put your Thanksgiving favorites to good use. Transform your Thanksgiving leftovers into a desiring meal, whether it is breakfast, lunch, or dinner. Enjoy your weekend with these Top 5 tempting recipes!

 

1. Breakfast Sandwiches

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