HelloSociety Blog

Pinterest For Business

Ran Kim

May 31, 2013

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Summer is coming up which means that sitting by your A.C. vent is about to become your new favorite hobby. It also means that our favorite berries are coming in season! Keeping your A.C. on all day is going to leave you with one nasty electric bill so why not head out to your local farmer’s market to pick up some fresh berries and keep cool by making one of our Top 5 pins this week!

1. Yogurt Berry Popsicles

It’s healthy, cold, and delicious. What more could you ask for on a hot day?

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Posted In - Top 5 Pinterest pins of the week

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Kyla Brennan

May 29, 2013

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Because Pinterest is such a new platform, creating an effective social strategy can be daunting, especially if you’re new to the platform.  For those who are just getting started, we’ve compiled a list of some basic best practices below that will help you get off on the right foot!

1. Pin large, high-quality images. Always use the largest, most high-quality images for your Pinterest content. There’s no emphasizing it enough – pinners are one of the most visual bunches on the web, so it’s essential that every part of your Pinterest strategy caters to this. HelloSociety influencers are also in resounding agreement that vertical images are a simple yet effective way to optimize your content for repins.

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2. Link back to your content. Dead links can create a subpar user experience for people who are clicking through – make sure that even links for unavailable products will route back to a page which has additional content for the user to explore. (more…)

Posted In - Marketing example, Pinterest news, Pinterest tips

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Mindy Hu

May 27, 2013

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Tracey Chan is a Trinidadian interdisciplinary visual artist focused on mixed media illustration, photography, and installation, which consist of organic lines and the human form. She has exhibited primarily in the Caribbean, co-curating four shows in Grenada. Her work has also been shown in international group exhibitions in the U.S., U.K. and Europe. Tracey is one of the directors and co-founder of art collective 4Hr Nap, and currently resides in Trinidad & Tobago as a graphic designer, fine artist, and art project manager. Her love for art and creativity has helped her acquire 1M+ followers on Pinterest.

We recently caught up with Tracey to ask about her month-long inspiration trip, other travels and her creative projects.

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Posted In - HelloInterviews

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Mindy Hu

May 24, 2013

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Over Memorial Day Weekend, many of you will probably be outside enjoying or hosting a barbecue with friends and family. Whether you’re the guest or the host, here are our top 5 pins this week to give you a few cookout ideas:

1. Plate Setting

Set the table for your guests with this patriotic themed place setting idea!

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Kyla Brennan

May 22, 2013

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What rich pins mean for your brand

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This week, Pinterest announced the rollout of two new features: rich pins and the ‘Pin It’ button for mobile applications such as Etsy, The North Face, Modcloth, Jetsetter and several others that have already integrated the button. Our kudos to Pinterest for the mobile upgrade – it’s an especially wise move when you consider that in a recent survey of our top pinners, we discovered that mobile is their second choice when it comes to how they pin (tablets were first).

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Posted In - Pinterest news, Pinterest tips

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Mindy Hu

May 21, 2013

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profilePaula Coop is an accomplished artist who received her MFA from Edinburgh College of Art and has had her work displayed in galleries around the world. She is a visual arts and music teacher by day, film junkie by night, and mother of three boys. Her passion for art and film, as well as her appreciation for compelling visuals, have helped her acquire 4M+ followers on Pinterest.

We recently caught up with Paula to ask her about her current art projects and how Pinterest has played a pivotal role in her creative inspiration.

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Posted In - HelloInterviews

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Mindy Hu

May 17, 2013

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We suppose it was only a matter of time until Gatsby dominated our thoughts for our weekend plans. What isn’t enticing about the roaring 20s? The fashion, the art deco style, the music and the parties… Here are our top 5 Gatsby and 20s themed inspired pins:

1. Emerald Living Room

Add some of Long Island’s North Shore glamour to your living space with emerald hues, sleek furniture and crystal lighting.

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Posted In - Top 5 Pinterest pins of the week

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Kyla Brennan

May 15, 2013

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Three Brands Highlight the Importance of Using Themed Pinterest Boards

Curating a well thought out Pinterest account can be a time consuming process, especially if you’re trying to make it a meaningful extension of your overall brand voice. For simplicity’s sake, many companies will stick to broad themes when creating and categorizing new boards. However, there are many advantages to creating boards based around more specific themes, such as holidays or fashion trends. Some might argue that this could make your Pinterest look like a fragmented mess, but when it’s done right, having highly targeted boards actually accomplishes quite the opposite!

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Posted In - Marketing example, Pinterest tips

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Mindy Hu

May 13, 2013

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Jessica Bailey lives and breathes the philosophy of “Eat well. Travel often.” This California native started her blog to document her travels, food recipes, and much more. Her travel aspirations and well-organized food and fashion boards have helped her acquire 300,000+ followers on Pinterest.

We recently caught up with Jessica to ask about her recent adventures, what’s next on her bucket list, her love of Pinterest and how she’s excited to be a mother!

Jessica Bailey Cambodia

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Posted In - HelloInterviews

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Mindy Hu

May 10, 2013

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Planning the perfect Mother’s Day is a difficult task. We all want to give our mothers the perfect gift and day to show how much we appreciate them. For those who are still stumped on ideas for this Sunday… or may have forgotten (hopefully not the latter), we’ve gathered our top 5 pins this week to help you plan that perfect day for your mom!

1. Breakfast in Bed

Start off Mother’s day by surprising your mom with breakfast in bed. What mother wouldn’t appreciate not having to cook for once?

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Posted In - Top 5 Pinterest pins of the week

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