HelloSociety Blog

Pinterest For Business

Zoe Waldron

March 2, 2015

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Meet Celine Navarro from Montpellier, in the south of France. She works in scrapbooking, her dream job, and teaches DIY workshops all over the world. She also blogs – in both French and English. Travel is another one of her passions. Celine has been to over 35 countries and 5 continents. She got married last August and she and her husband have two cats, Elvis and June.

When she’s not working or on Pinterest, Celine can be found knitting, sewing, crocheting, painting, journaling, reading, cooking or taking photographs. Celine’s love for scrapbooking, travel, fashion and DIY has earned her over 166k Pinterest followers!

When did you start using Pinterest and what inspired you to make an account?

I joined Pinterest back in spring 2011. Yes, that long ago! I remember hearing about Pinterest online, then I checked the website, it was by invitation-only and it took months before I actually got an account. It was like the Holy Grail when I got the email! I wanted a place where I could make some kind of visual storyboard of inspirations.

Why do you like Pinterest?

I’m a visual and creative person. Pinterest gathers everything I love in one place, from travel to food,  memory keeping to fashion, and DIY to tattoos. Career-wise, Pinterest is the number one tool to grow your business and popularity on social media.

You have gained over 166k Pinterest followers! That’s amazing! What makes your Pinterest unique? (more…)

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Zoe Waldron

February 23, 2015

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Meet HelloSociety Pinterest Influencer Megan Gilger from Raleigh, North Carolina. Megan and her husband Mike work together to produce the The Fresh Exchange. “Mike loves taking photos, I love creating videos, we love to travel, and we love to be inspired together it has meshed into our personal project of The Fresh Exchange for over 5 years now.” As a ‘husband and wife creative team’ behind their brand building studio Wild Measure, they work together to help brands from all over the world build full brand experiences.

They moved to Raleigh only a year ago from Traverse City, northern Michigan near where Megan grew up. They live with their two dogs, Tucker a Cavalier King Charles and Nellie a Golden Retriever. When Megan isn’t working or on Pinterest she can be found working out, planning wholesome meals, cooking, or gardening. Megan’s passion for travel, blogging, the outdoors, brand design, and fashion has earned her over 766k Pinterest followers!

When did you start using Pinterest and what inspired you to make an account?

I began pretty early on. I remember having to ask for an invite and waiting weeks for it. I was so excited to begin using the platform because I loved that I could store all the things that inspired me in one place. A friend told me I would love it and the moment I saw how it worked I was sold. Since then it has been a complete love affair. (more…)

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Zoe Waldron

February 16, 2015

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Meet HelloSociety Pinterest Influencer Helena Casanovas from Barcelona, Spain. She’s the blogger behind Petit & Small, which is devoted to kids’ design: interior, fashion, crafts and toys. “If you look for inspiration to create your own child’s room, the coolest toy or a craft to spend the weekend working with, you will find it all here.” She also regularly collaborates with the kids’ fashion brand lötiekids and considers herself a social anthropologist. For fun, Helena is a devoted reader. “I have a big library at home with novels, art books, essays…”

When Helena isn’t working, blogging or on Pinterest, she can be found traveling, reading, discovering new places, going out to dinner with friends, or spending as much time as she can with her family. Helena’s passion for design, kids, travel, decor, and style has earned her over 442k Pinterest followers!


When did you start using Pinterest and what inspired you to make an account?

It all began in 2010, when it was still necessary to get an invitation to have access to Pinterest. I gathered a lot of information about decoration, kids’ design, links to interesting blogs, etc… and Pinterest was the perfect tool to catalog my inspirations. I am a curious person and I have always enjoyed learning, being immersed in the news & trends, and jumping from subject to subject and link through link, so Pinterest was a big discovery! It not only allows me to organize and keep all this information, but it was the perfect place to find unlimited ideas and to get great inspiration – all while having a great time. It’s fun! Joining Pinterest also gave me the opportunity to discover great artist creations and interesting designers, and to be in contact with people from all over the world, or even with people from my own city/country, whom I did not know before. There is no distance or borders with Pinterest! (more…)

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Zoe Waldron

February 10, 2015

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Meet HelloSociety Pinterest Influencer Mari Richards from St. Paul, Minnesota! Mari is the blogger behind Small for Big, the creator of the printables website Smallful, and works as a freelance toy and product designer. Mari has a BA in Studio Art, a Bachelor of Music Degree in Piano Performance, and an MFA in Visual Studies.

“I spent 12 years working full-time as a senior toy designer, with over 30 industry designs and 400 products brought to market, before I figured out I’m happier working for myself.”

When Mari isn’t working or on Pinterest, she can be found at family movie night, reading, playing the piano, napping, researching for her websites, or making just about anything – especially with her 6-year-old daughter Wren. Mari’s passion for DIY & crafts, family, blogging, decor, and fashion has earned her over 349k Pinterest followers!

When did you start using Pinterest and what inspired you to make an account?

I started using Pinterest in the very early days – when it was still in beta. I’m a bit of a hoarder in all aspects of my life. The ability to make my vast and unorganized list of bookmarks more visual had me hooked immediately! I’m such a visual person, browsing images instead of links is much easier.

Why do you like Pinterest?

Though I love to read, I really do understand things visually first. As a designer/artist, it’s the best way for me to search for new ideas, inspiration, shopping, style. So Pinterest suits my process perfectly. I go to Pinterest before I go to Google! It’s also become a great tool to show clients what I’m capable of, and what my style looks like.

You have gained over 349k Pinterest followers! That’s truly amazing! What makes your Pinterest unique? (more…)

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Zoe Waldron

February 2, 2015

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Meet HelloSociety Pinterest Influencer Adela Keen from London, UK. She’s originally from Prague, Czech Republic but has lived in London for nearly 15 years. She trained as a product designer, worked as a retail architect, and now teaches yoga. She lives with her rescue kitty Poppy and shares that her life at the moment mostly revolves around yoga, travel, and photography. Adela is the blogger behind Serendipity Loves.

When Adela’s not doing her daily yoga or pinning she can be found taking photos wherever she is. “…mainly with my iPhone but occasionally use my trusted Lumix LX7.” She’s always trying to catch up with friends over a cup of coffee or dinner and loves some ‘me time’ snuggled up at home. Her passion for healthy living, yoga, nature, beauty, and design has earned her over 2.7 million Pinterest followers!

When did you start using Pinterest and what inspired you to make an account?

I think it was in 2011 when you still needed to get invited to join. I am a visual person, I come from a design background and I always struggled to keep my inspiration material clearly and well organised… Pinterest was the perfect solution!

Why do you like Pinterest?

It’s a seemingly infinite well of visual inspiration where I can be both surprised and also easily find and access specifically what I am looking for.

You have gained over 2.7M Pinterest followers! That is so awesome! What makes your Pinterest unique?

I know, right! I am still amazed by the size of my following… I can only assume that it’s my own unique blend and sense of aesthetics that makes my Pinterest what it is. It comes from the heart, I don’t think about it much. (more…)

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Zoe Waldron

January 26, 2015

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Meet HelloSociety Pinterest Influencer Claudio Boguma from São Paulo, Brazil. Claudio is a graphic designer who’s passionate about movies and comic books and dreams of working with illustration and animation soon.

When Claudio isn’t working or pinning, he can be found reading books and magazines of all kinds, especially those that are design and art related. “I’m a huge fan of comic books and nerdy stuff too… One of my favorite hobbies is cosplaying with my friends in fan conventions.” Claudio’s passion for design, animation, comic books, movies, advertising, and architecture has earned him over 1.6 million Pinterest followers!

When did you start using Pinterest and what inspired you to make an account?

I’ve been a Pinterest user for almost two years, I think. When I first joined I was immediately hooked by so many beautiful and unusual images. It’s really inspiring and gives me a lot of fun and professional resources too.

First photo credit: Willian Dobler Mendes / Otaku Company

Why do you like Pinterest?

On Pinterest I can find beautiful, inspiring, unique images that stimulate my imagination at any given time. It makes me feel good and helps me to see beauty in unexpected places. I learn so much every time I get on. It helps me to be a better creative professional.

You have gained over 1.6 M Pinterest followers! That is so awesome! What makes your Pinterest unique?

I think many of the images I share have a kind of unusual, unexpected, not-so-obvious view of some subjects that I really enjoy. Maybe that quality gets people’s attention in a way that images that are only ‘beautiful,’ don’t. (more…)

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Zoe Waldron

January 19, 2015

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Meet HelloSociety Pinterest Influencer Natalia Escaño from Barcelona, Spain. She’s loved art since she was a child and studied graphic design and photography in school.  After working at a design, music, and illustration studio up until the end of 2014, she’s now a freelancer learning new skills like 3D modeling, community management, and English.

When Natalia isn’t working or on Pinterest, she can be found creating, either by illustrating, painting, doing wood work, working with wool, cooking, traveling, or photography. Natalia’s passion for design, art, DIY, cooking, travel, photography, beauty and fashion has earned her over 1.1 million Pinterest followers!

When did you start using Pinterest and what inspired you to make an account?

Due to my job, I spend a lot of time on the internet searching for trends and inspiration, tutorials, or just things I like or that make me laugh. I used to have some images saved on Facebook that I found on the internet but one day, I found Pinterest by chance. I was like, “Really? A place where I can collect all my stuff, by categories, in order (I’m a neat freak), and I can share it with my friends?” It’s made for me!

Why do you like Pinterest?

Pinterest is sort of the “anti-social” media, but in a good way. It’s a place to see beauty, what you search for, and what you like, without gossip or distractions. What I like the most is the way that it’s designed. Everything about the categories and the searching tools is very easy, visual and intuitive. In just one click you can see the image and all of the info you need to know about it. If you click again, it (usually) drives you to the source.

(more…)

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Zoe Waldron

January 12, 2015

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Meet HelloSociety Pinterest Influencer Linda Wiseman from Quincy, Illinois! She works as an office manager for a local financial advisor but has worked in the medical profession in the past. She and her husband Dale have nine children and fourteen grandchildren ranging from 18 years old to a one week old newborn, so family is very important to her.

When Linda’s not working or pinning she can be found blogging on Blessed Beyond Crazy, cooking something in the kitchen, or enjoying time with her family. Linda’s passion for cooking (particularly Gluten Free dishes), fashion, healthy living, holidays, and family has earned her over 650k Pinterest followers!


When did you start using Pinterest and what inspired you to make an account?

Back in 2011, my step-daughter Sarah introduced me to Pinterest and sent me an invitation to join. I signed up to help Sarah kick around ideas for her fall wedding and Pinterest was the perfect place to do just that. It was during that time that I caught “the Pinterest bug!”

Why do you like Pinterest?

I pretty much fell in love with Pinterest right from the start. I find Pinterest to be educational and a virtual treasure chest that I can open and find all kinds of interesting things ranging from recipes, DIY craft ideas, fashion styles, various life hacks, and just about everything else in between. (more…)

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Zoe Waldron

January 5, 2015

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Meet HelloSociety Pinterest Influencer Yana Mazur from Troutdale, Oregon! Troutdale is just 20 minutes outside of Portland. Yana is a wife, mom, and self-proclaimed nerd and introvert. She got married to her husband Max in 2007 and they had their first child in 2008 and second in 2012. She previously worked at a charter school tutoring students in their homes but quit in 2012 to spend more time with her family. Now their family loves taking trips to the mountains and the coast as often as possible!

When Yana’s not pinning, she can be found taking care of her home, spending time with her kids, and crocheting. “I often make ‘amigurumi’ toys. They are a big hit with my kids.” She also loves to read, historical fiction in particular at the moment. Yana’s passion for cooking, fashion, crocheting, family, and travel has earned her over 3.4 million Pinterest followers!

When did you start using Pinterest and what inspired you to make an account?

My friend suggested I start an account in 2010. She really liked all the beauty tips. When I started the account I liked all the health pins. I was obsessed with Pinterest right off the bat. How can you not be?

Why do you like Pinterest?

It’s a better search engine with amazing photos. Before Pinterest, I would search for recipes on google and all the amazing bloggers with yummy recipes were lost in the search. I can search recipes judging them by what they look like. If I see something that catches my eye, then it must be delicious. (more…)

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Zoe Waldron

December 29, 2014

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Meet HelloSociety Pinterest Influencer Monika Siauw from South Pasadena! She’s a podcast engineer with the Nerdist Network, a barista at coffee shop Float in Pasadena, and a freelance lifestyle photographer. She was born in Jakarta, Indonesia and her family immigrated to the U.S. when she was 11. She has two cats, Thor and Loki, that she rescued from the Pasadena Humane Society! “They are four years old and they very much live up to their names.”

When she’s not working or pinning, Monika can usually be found reading and visiting local coffee shops in the LA area. Monika’s passion for photography, travel, coffee, design, food, and style has earned her over 170k Pinterest followers!

When did you start using Pinterest and what inspired you to make an account?

I think I started using Pinterest around three to four years ago. I didn’t really know what to make of it at the time, and as I got more familiar with it I mostly pinned photographs that inspired me, products I loved, and designs I admired.

Why do you like Pinterest?

In the beginning I used Pinterest to find photographs that inspire me. I was shooting engagements and weddings then. Now I use Pinterest to find products and designs I love. It’s just so easy to use and I think they did a great job designing the UI. (more…)

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