HelloSociety Blog

Influencer-Powered Social Media Marketing

Zoe Waldron

October 1, 2014

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It’s officially October which means it’s time to start decorating with cobwebs, ghosts, black cats, and bats! It also means it’s that time of the year when baking pumpkin-everything is not only okay, it’s encouraged. After we got such great feedback from our Easter Potluck Pinterest Party and 4th of July Potluck Pinterest Party, we’ve decided to host an influencer-exclusive, online Halloween Pinterest Potluck!

Many of you may already be planning on making something special for the Halloween season that you found on Pinterest. You may as well potentially win prizes, right? The more creative the homemade treats are, the better. The top two most-Liked pins will win a $200 or $100 Amazon gift card. The HelloSociety team will then select our overall 3 favorite recipe pins to each win a $50 Amazon gift card! There are 5 chances to win and if your recipe pin doesn’t win, you’ll still get a $5 Amazon gift card as a thank you!

It’s simple: Create a Halloween dish (or a few!) and send a photo to us by October 30th at 10 am PST. Also please send us a link to the inspiring recipe (or a similar one) so we can share how others can make your creations too! This gives you 4 full weeks to send your Halloween treat photos in.

Instructions

Step 1) Email info@hellosociety.com letting us know you’d like to participate!

Note: We’ll send you a reminder email to make sure we add your recipe to our Halloween Pinterest party board on time!

Step 2) You’ll create a fun homemade Halloween dish or drink and photograph it.

Note: A beautiful presentation and a great photograph is most important for your pin to earn Likes and for the opportunity to work on content creation campaigns.

Step 3) Send a photo of your finished Halloween treat to info@hellosociety.com by Thursday, October 30th at 10 am PST with a link to the original recipe page or pin.

Note: Feel free to watermark your images if you’d like. Sending us a high-resolution vertical image will be more likely to get your pin Likes from the public. When sending your recipe photo, note if you’d like us to crop it to ideal pin dimensions (730 x 1200 pixels) or if you’d like it uploaded how it is.

That’s it!

HelloSociety will then collect all submitted photos and upload them to our (currently secret, will-be public) Halloween Potluck Pinterest board with your Pinterest account name tagged to your recipe image and the recipe’s source linked on Halloween, October 31st.

Voting: Starting on Halloween (Friday, October 31st) other influencers and the public will be invited to ‘Like’ their favorite HelloSociety Halloween Pinterest Potluck recipe pins created by you.

UPDATE: Vote for your favorites here!

Prizes: On that Tuesday at 6 pm PST, the top two most-Liked pins will win a $200 or $100 Amazon gift card. The HelloSociety team will then select our overall 3 favorite recipe pins to each win a $50 Amazon gift card! This means there are 5 chances to win (2 more than the other potlucks!) and if your recipe pin doesn’t win, you’ll still get a $5 Amazon gift card as a thank you!

Note: You must be a pinner in the HelloSociety influencer network to participate. All food photographed must be your own creation and made for this Pinterest party. Recipes cannot be from past years.

Hashtag: Promote your recipe pin from our board to get more Likes and be more likely to win! Use the hashtag #HSPinParty and feel free to tag us on Twitter @Hello_Society or on Instagram @HelloSociety.

Email your influencer rep or info@hellosociety.com for more details and with any questions you have. We’re excited to see the amazing goodies you’ll all be creating!

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Official Rules:

Only HelloSociety Pinterest Influencers in HelloSociety’s network can participate. Contest valid from 10/1/2014-11/04/2014. Every HelloSociety Pinterest influencer who participates by sending in a recipe photo for this contest will receive a $5.00 Amazon gift card if not a winner. Winners of the two top prizes will be based on number of Likes accrued from 10/31/2014-11/04/2014 at 6 pm PST or at HelloSociety’s discretion. Three other prize winners decided by HelloSociety. All prizes will be awarded electronically through email. Contest sponsored by HelloSociety, LLC. 1447 2nd St. Suite 200, Santa Monica, CA. 90401. Winners will be determined by top two amounts of Likes on pins on HelloSociety’s Halloween Potluck board as of 6 pm PST on November 4th. Winners will be contacted via email and all participants will receive their Amazon gift cards within two weeks of the end of the competition. Email info@hellosociety.com with any questions.

 
 

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3 comments
HappySolez
HappySolez

The potluck submissions look so great! Thanks Zoe :)

HappySolez
HappySolez

Yay! Glad there will be a potluck for Halloween :)