December 15, 2013
Three Brands Highlight the Importance of Using Themed Pinterest Boards
Curating a well thought out Pinterest account can be a time consuming process, especially if you’re trying to make it a meaningful extension of your overall brand voice. For simplicity’s sake, many companies will stick to broad themes when creating and categorizing new boards. However, there are many advantages to creating boards based around more specific themes, such as holidays or fashion trends. Some might argue that this could make your Pinterest look like a fragmented mess, but when it’s done right, having highly targeted boards actually accomplishes quite the opposite!
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