HelloSociety Blog

Pinterest For Business

Kerry O'Donoghue

January 23, 2015

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The flower crown is the new hair accessory that is taking the world by storm one daisy at a time.  Not just for music festivals, flower crowns were made for chic boho girls everywhere.  They have transformed from a subtle wedding accessory to a must-have item for summer.  Flower crowns are a love them or hate them trend.  Whether you are a fan or not, here are the few occasions for when it is appropriate to rock the flower crown.

 

1. Birthday Crown

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Posted In - Top 5 Pinterest pins of the week

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Zoe Waldron

January 22, 2015

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It’s February which means love is in the air… whether that love be for a significant other, your amazing friends, your family, your pets, or your awesome self! HelloSociety has hosted three Pinterest potlucks, an Easter Potluck Pinterest Party, a 4th of July Potluck Pinterest Party, and a Halloween Potluck Pinterest Party. With all of this positive energy and creativity around this time of the year, we’ve decided to host an influencer-exclusive, online Valentine’s Day Pinterest Potluck!

Many of you may already be planning on making some treats for Valentine’s Day that you found on Pinterest. Why not try to win prizes from those yummy creations!? The greatest part? You don’t even have to share them! You make it, photograph it, and eat it.

This time voting will be a little different than the previous potlucks. No longer will ‘likes’ determine winners. To give everyone an equal chance at winning, the HelloSociety team will be anonymously voting for their four favorites to win customized prize packs with hand-picked goodies!! Voting will be based off of: creativity, photography, and styling. (more…)

Posted In - Pinterest Events

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Zoe Waldron

January 21, 2015

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Are you hoping to double your Pinterest following in 2015? What about triple, quadruple, or even increase by 10x? It’s not as hard as you’d think to increase your Pinterest following quickly and effectively. All it takes is some planning, quality pinning, profile optimization, and creativity. Follow these steps to get you to your goal in a year (or less!).

As you can see below, we introduce a new recommended step each month for you to implement, and ask that you continue to practice all of the previous steps while adding the new ones. Become a Pinterest master by month 12. You’ll be doing these 11 steps regularly without thinking twice!

– Aim to pin 15-25 times, spaced throughout the day, every day. Add pin descriptions that include relevant keywords and positive adjectives, but don’t overstuff them in. It should sound conversational and uplifting.

Example Pin: “I want this gorgeous blue dress from ModCloth. Classic chic! Perfect for a weekend brunch or a date night.” (more…)

Posted In - Marketing example, Pinterest tips

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Zoe Waldron

January 19, 2015

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Meet HelloSociety Pinterest Influencer Natalia Escaño from Barcelona, Spain. She’s loved art since she was a child and studied graphic design and photography in school.  After working at a design, music, and illustration studio up until the end of 2014, she’s now a freelancer learning new skills like 3D modeling, community management, and English.

When Natalia isn’t working or on Pinterest, she can be found creating, either by illustrating, painting, doing wood work, working with wool, cooking, traveling, or photography. Natalia’s passion for design, art, DIY, cooking, travel, photography, beauty and fashion has earned her over 1.1 million Pinterest followers!

When did you start using Pinterest and what inspired you to make an account?

Due to my job, I spend a lot of time on the internet searching for trends and inspiration, tutorials, or just things I like or that make me laugh. I used to have some images saved on Facebook that I found on the internet but one day, I found Pinterest by chance. I was like, “Really? A place where I can collect all my stuff, by categories, in order (I’m a neat freak), and I can share it with my friends?” It’s made for me!

Why do you like Pinterest?

Pinterest is sort of the “anti-social” media, but in a good way. It’s a place to see beauty, what you search for, and what you like, without gossip or distractions. What I like the most is the way that it’s designed. Everything about the categories and the searching tools is very easy, visual and intuitive. In just one click you can see the image and all of the info you need to know about it. If you click again, it (usually) drives you to the source.

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Posted In - HelloInterviews

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Kerry O'Donoghue

January 16, 2015

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The soufflé is one of the best delicacies there is.  If you’ve never tasted a proper soufflé, we are sorry to say, but you are missing out!  This puffy baked dish comes in many tasty sweet and savory varieties.   You can bake a breakfast, vegetable, or dessert based soufflé.  While baking a soufflé requires a precise technique, do not give up!  This fluffy cake is definitely worth your time.  Here are our Top 5 soufflé recipes to master in the kitchen.

 

1.      Dark Chocolate

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Posted In - Top 5 Pinterest pins of the week

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Zoe Waldron

January 14, 2015

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Your Score:  

Your Ranking:  

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Posted In - HelloSociety - Behind the scenes, Pinterest news

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Zoe Waldron

January 12, 2015

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Meet HelloSociety Pinterest Influencer Linda Wiseman from Quincy, Illinois! She works as an office manager for a local financial advisor but has worked in the medical profession in the past. She and her husband Dale have nine children and fourteen grandchildren ranging from 18 years old to a one week old newborn, so family is very important to her.

When Linda’s not working or pinning she can be found blogging on Blessed Beyond Crazy, cooking something in the kitchen, or enjoying time with her family. Linda’s passion for cooking (particularly Gluten Free dishes), fashion, healthy living, holidays, and family has earned her over 650k Pinterest followers!


When did you start using Pinterest and what inspired you to make an account?

Back in 2011, my step-daughter Sarah introduced me to Pinterest and sent me an invitation to join. I signed up to help Sarah kick around ideas for her fall wedding and Pinterest was the perfect place to do just that. It was during that time that I caught “the Pinterest bug!”

Why do you like Pinterest?

I pretty much fell in love with Pinterest right from the start. I find Pinterest to be educational and a virtual treasure chest that I can open and find all kinds of interesting things ranging from recipes, DIY craft ideas, fashion styles, various life hacks, and just about everything else in between. (more…)

Posted In - HelloInterviews

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Kerry O'Donoghue

January 9, 2015

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The oldest time capsule in US history was opened in Boston this past week.  Historians at the Museum of Fine Arts in Boston unveiled the contents of the capsule buried by Paul Revere and Samuel Adams 220 years ago.  This week’s post takes a look at how our nation has changed in the past 220 years.  Some vintage trends have a strong influence today, while others remain in the past.   Check out our top 5 vintage inspired pins for Flashback Friday!

 

1. Vintage Swimwear

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Posted In - Top 5 Pinterest pins of the week

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Zoe Waldron

January 7, 2015

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As a social media manager of brands’ Pinterest accounts along with my own personal account, I see the delicate balance between what a company wants to share as a business to reach their sales goals and what content I want to see as an online shopper and avid Pinner. There is a perfect harmony of inspiration and promotion. By inspiring with a promotion, a brand is able to send its message while engaging with consumers in a fun, organic way. When a brand is able to get into their ideal daily Pinning routine down, it means better engagement, a higher following, more sales, increased brand awareness, and all-around stronger brand-consumer relationships.

The following ten goals share what bloggers and brands should keep in mind this year to improve their overall Pinterest strategy, why it’s important, how they can reach their goals, if not exceed them, along with great examples to make it clear.

Rule 1: Establish Community

One of the best ways to connect with potential customers is by creating brand ambassadors to spread the word. Group boards are a fun way to connect and engage with fans while making them Pin-bassadors. Not only that, it’s an awesome for social media manager that don’t Pin as much as they should to still have an active account (their followers see all Pins shared on a group board) and they’ll gain followers and engagement without doing any of the work. (more…)

Posted In - HelloSociety - Behind the scenes, Marketing example, Pinterest news, Pinterest tips

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Zoe Waldron

January 5, 2015

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Meet HelloSociety Pinterest Influencer Yana Mazur from Troutdale, Oregon! Troutdale is just 20 minutes outside of Portland. Yana is a wife, mom, and self-proclaimed nerd and introvert. She got married to her husband Max in 2007 and they had their first child in 2008 and second in 2012. She previously worked at a charter school tutoring students in their homes but quit in 2012 to spend more time with her family. Now their family loves taking trips to the mountains and the coast as often as possible!

When Yana’s not pinning, she can be found taking care of her home, spending time with her kids, and crocheting. “I often make ‘amigurumi’ toys. They are a big hit with my kids.” She also loves to read, historical fiction in particular at the moment. Yana’s passion for cooking, fashion, crocheting, family, and travel has earned her over 3.4 million Pinterest followers!

When did you start using Pinterest and what inspired you to make an account?

My friend suggested I start an account in 2010. She really liked all the beauty tips. When I started the account I liked all the health pins. I was obsessed with Pinterest right off the bat. How can you not be?

Why do you like Pinterest?

It’s a better search engine with amazing photos. Before Pinterest, I would search for recipes on google and all the amazing bloggers with yummy recipes were lost in the search. I can search recipes judging them by what they look like. If I see something that catches my eye, then it must be delicious. (more…)

Posted In - HelloInterviews

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